PACKAGE DESIGN
The pinnacle of Kanzler’s portfolio, crafted to honor legacy, place, and exceptional winemaking
Heritage is Kanzler Vineyards’ most premium wine label — a flagship release that represents the highest expression of their winemaking and the story behind their Sebastopol Hills estate. This label was created to honor the family’s history, the vineyard’s unique character, and the craftsmanship that sets Heritage apart from the rest of the portfolio.
As the creative lead, I partnered closely with Gabe and Melissa Kanzler to bring this vision to life. The result is a label system that feels elevated, timeless, and worthy of their most exclusive wine.
Role Designer
Disciplines Package Design • Product • Layout
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Internal: Designers, Product Marketing, Sales, Client Strategy
External: Retail, QBR and publishing brands (prospects and clients)
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Timeline: 3 months
Special requests: N/A
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2022
